Debbie Takara Shelor

Services

Debbie “Takara”  Shelor provides Online Business Success Consulting including Website, Blog, and Social Media Planning,  Design, Implementation, Maintenance, and Marketing.

~ Online Business Success Consulting ~ Website, Blog & Social Media Design & Planning ~ On and Offline Marketing ~

Hiring Takara’s company, Forchianna L.L.C., to handle your online presence is a very powerful and bold step towards achieving your business goals. Our job is to help you chart a course and navigate your way through the ever changing world of online marketing. Putting up a website is only the beginning.

There is no point in putting up a website or blog if no one can find it. That’s the difference between having a thriving successful online business and one that’s not. You must rank well (be on the first page of results) in the search engines (Google/Bing) or you are simply wasting your time and money.

Takara has been successfully marketing on line for over a decade. Her websites, and those she develops for clients, consistently rank high in the search engines for the keywords being targeted. Her newsletter subscribers are in the thousands from over 100 countries around the globe.

She works with clients who are serious about success.

Every on-line business strategy is different

No one cookie cutter plan will work for every business. The best strategy for your business may not work at all for another. It depends entirely on the market you are in, the products or services you are offering, and the type of people that are your customers. There are countless decisions that must be made with these factors in mind. What we do is help you make the best decisions for your business.

We’re here helping you navigate and succeed every step of the way:

• doing advanced keyword research to find out what people are searching for on line who might be looking for you and your products or services,
• helping you choose the best domain name for your site or blog – it’s one of the most important factors in your online success,
• recommending all the services you’ll need to succeed online such as web hosts, domain registrars, autoresponder services, social media sites like Facebook, Twitter, LinkedIn, YouTube, etc. , and other services to help your online business thrive,
• assisting you in picking topics for articles, press releases, blog and social media posts to rank well on search engines and get targeted visitors to your site (A targeted visitor is one who is actively searching to purchase what it is that you offer),
• helping you determine if you need to get into mobile websites and text message advertising,
• ensuring that your site(s) and media profiles stay updated with fresh content,
• analyzing every aspect of your on-line presence on an ongoing basis to determine what is working well and what needs to be changed,
• making changes to the plan as the business and the internet changes,
• keeping you updated with trends and laws that can impact your online business success, and
• teaching you all about business success online every step of the way.

There’s much more of course.

We begin the process by getting clear about who you are, what business you are in, what your target market looks like, and the business goals you have in mind. Takara developed a comprehensive client questionnaire that will assist everyone in getting on the same page and speaking the same language when it comes to your online business.

Just so you know – We take your success on line as seriously as you do! It is a great honor to be your online business success consultants.

A Message from Takara:

I have successfully designed and marketed websites for over a decade, driving  them to reach the top rankings on Google for the keywords and market they were targeting without paying for advertising. My wide variety of clients include a martial arts school, a Nissan dealership, an energy healer, a personal coach, an antique car parts store, a wild dolphin swim guide, and many more.

With over a decade of experience online, I know the ins and outs of successful marketing on the internet like few others in the field. Most of the websites and blogs I’ve created for myself and my clients come up on the first page of Google for the keywords we are targeting. And I do it all with free traffic ~ not pay per click ads on Google or Facebook or some other paid system. By utilizing the marketing system I’ve created, organic search engine results (Google/Bing) that used to take months or even years to achieve, can now sometimes take only weeks.

My job is to help your business thrive on the world wide web.

Using sophisticated software, I analyze your company’s internet needs, market, and competition. I help you choose the best domain name and keywords to target.

With my engineering skills, I lay out the entire game plan for your company’s online presence including suggestions for websites, blogs, social media profiles, email campaigns, and much more.  I address all the pieces necessary for you to dominate your market in a step by step fashion.

As a professional educator, I make sure you understand what needs to be done and why.

My approach is thorough and professional, with each individual component working synergistically with all the rest.

I am all about usefulness and application. I only recommend strategies, software, and services that I have personally tested and proven. I continuously test and tweak my own websites and then implements the best strategies for my clients.

We can even design offline marketing materials to complement your online presence.

I enjoy a wide ranging clientele include companies of varying sizes, budgets, and markets.

My company offers internet presence evaluation and planning, website and blog design, social media profile planning and design,  online marketing strategies and offline marketing materials.

I can’t wait to help your business thrive,

Takara

A Few of the Websites I Have Created and Marketed:

www.Martial-Arts-Santa-Fe.com (1^st page of Google results for martial arts santa fe and security officer training santa fe)

www.ClassicParts4Cars.com – (1^st page of Google results for antique Ford parts, classic Ford engine parts, old Ford engine parts)

www.WildDolphinSwimsHawaii.com – (1st page of Google results for wild dolphin swims hawaii, wild dolphin swim, and dolphin swim hawaii big island)

www.HomeschoolSantaFe.com (1^st page of Google results for homeschool santa fe and santa fe homeschool)

www.KarenSchweitzerLifeCoach.com – blog (1^st page of Google results for Karen Schweitzer)

www.SpiritofNature.org (1^st page of Google results for vibrational healing, sweat lodge Santa Fe, Takara, shamanism, spirituality, and sweat lodge new mexico)

www.DebbieShelor.com – blog (1^st listing on Google for Debbie Shelor)

www.Dancing-Dolphin-Essences.com – (1^st page of Google results for Gem Essences and Dancing Dolphin)

www.DolphinEmpowerment.com – (1^st page of Google results for long distance energy healing, dolphin healing, energy healing, pendulum dowsing, and Takara)

Previously: www.DonMackeyNissan.com – (1^st page of Google results for Nissan Santa Fe and New Mexico Car) – When the business was sold to new owners, the website was taken down.

Evaluation and Planning for a Website or Blog

We begin by evaluating where you are right now and what it will take to achieve the goals you have in mind for yourself and your business.

New Online Business Plan Development – $197 (for businesses with no online presence)

For companies that are just getting started and do not yet have a website, blog, or social media presence. Doing it right the first time will save you countless hours and dollars in the long run. Based on your answers to the client questionnaire I developed and our one on one conversations, I put together a comprehensive online success strategy for your business.

Existing Online Business Plan Development – $297 (for businesses that already have a website or blog)

(for existing businesses with a website / blog / or social media profiles already)

I begin by taking a look at your current online presence including your website or blog, visitors and where they come from, social media profiles, video marketing, prospect follow up programs, and more. After evaluating your current situation, I give you honest feedback and recommendations for attaining your online business goals and moving your business forward. I make suggestions about what you can eliminate and what you need to add and change to get the most out of your online presence.

Choose a Planning Package – New or Existing:

New or Existing Business

New Online Business $197.00 Existing Online Business $297.00

 

Design and Creation Services

New Basic Website or Blog – $597

(6 pages, $37 for each additional page, $47 for shopping cart pages)

During the planning phase, I determine which is best for your business – a traditional website or a blog. With this package, we set you up with a customized website or blog that is attractive, complements your style and that of your market, is easy to navigate, has an optimized domain name for your business, is hosted on a reliable and reputable hosting service, and contains the following search engine optimized pages: home, about me (or the business), product / service being offered, contact us, privacy policy, terms of use.  (Domain name registration & web hosting not included. I offer web hosting for $48/year.)

If you have a vast product line and need numerous pages, we can discuss your particular shopping cart needs and negotiate the additional fee per page. Like most designers, I start with a template and do extensive customization to represent you and your business. Add $4,000 if you want a completely original website designed from the ground up or exclusive rights to the template I use.

Existing Website or Blog Redesign – Price Varies

Most websites have to be completely rebuilt to accommodate search engine optimization, ease of navigation, continuity, proper keyword targeting, etc.  The extend of the work necessary depends on the complexity of the existing site as well as the number of pages.  Cost estimates for the rebuild are determined during the planning phase.

Social Media – The New Internet

Social Media Planning Package – $197

Social Media (Facebook, Twitter, LinkedIn, YouTube) is the name of the internet game these days. If you want to be successful on line, you need to have a presence on at least some of these sites. You have to stay active, posting once or twice a day, or your presence there is wasted. With this planning package I help you choose the best social media sites to be on as well as develop a specific plan for posting and a game plan of what to post on the various social media sites.

Social Media Presence Set Up – $297

In the evaluation and planning phase, I recommend the social media sites that best meet your business needs. With this package, I help you set up three online social media profiles, show you how to use them, and help you connect each profile with your blog or website.

Profile choices:
Twitter
LinkedIn
YouTube
Facebook personal profile

Facebook personal profiles are about you. A Facebook Fan page is about your business. Most businesses need one.

Simple Facebook Fan page with 1 custom tab – $147

Optimized Fan Page – $447.00

(for those serious about using Facebook for business)

With this package, you get a custom Facebook Fan page for your business with the best of the bells and whistles that Facebook offers. Your new professionally designed fan page comes with a custom “Welcome” tab with your very own email opt-in, social icons/links, and more.  Import your blog (or any RSS feed), adding email opt-in form to the “Wall” tab. Add a YouTube video tab, Twitter feed tab, and get a banner image (Fan Page Avatar).

Marketing

Website/Blog Marketing: You can have the greatest website or blog in the world, but if you don’t keep it up to date and actively market it, no-one will find it online. I have spent over a decade learning and implementing successful strategies that work. They are complicated, tedious, and can take significant amounts of time. I can teach you how to do these things, or I can do them for you ~ faster and without you needing to learn several new processes. Do it right and you can be on the first page of search engine results. Do it wrong and you can get banned by the search engines.

Website/Blog Launch – $447

(even for existing sites that need better search engine rankings)

This marketing campaign for your new or existing website or blog involves numerous marketing strategies custom tailored for your business. It represents a significant amount of my dedicated time to get your site successfully launched online.

Website / Blog Blastoff Campaign – $399 per month for 3 months ($1197)

(For those who can afford it and are very serious about making a powerful impact online.)

I often tell people that owning a website or blog is a lot like being the author of a book. You spend 6 months to several years writing your book. You spend the rest of your life promoting it. Ongoing promotion is the name of the game online. This package gives you three months of my dedicated time to get you more and more promotion on the world wide web.

The Ultimate Online Package – $2700 (For Businesses Without an Existing Online Presence – a $2932 value)

Get the plan for your website or blog ($197) and your social media presence ($197), have your website or blog designed and built for you (597), as well as you Social Media Set-Up ($297), plus an optimized Facebook Fan Page ($447), and finish it off with a new business blastoff campaign ($2735).

Keeping the Momentum Going

Ongoing website or blog maintenance, upgrades, and marketing are billed at $45 per hour.

You should plan on having me update and market your website for at least an hour each month or every other month to keep the momentum going. Any time you introduce a new product or program, you should plan on doing a mini launch using 3 to 5 hours of my time. For major introductions of new products or programs, I recommend another full launch.